
WHY IT EXISTS
Because your skin deserves the highest level of ongoing care and thoughtful maintenance.​​
After completing a treatment or course, many patients feel pleased with their results — their skin looks healthier, more balanced, and more like themselves again.
Results to slowly fade
Without a clear maintenance plan, it's easy for:
Treatments to be mistimed
Care to become reactive
Appointments get delayed, spacing becomes inconsistent, and decisions are often made too late rather than proactively. The Avena Skin Collective exists to provide structure after treatment — ensuring results are protected thoughtfully over time.
"Skin ageing with intention, not reaction."
What the Skin Collective is
The Skin Collective is a doctor-guided maintenance membership designed for patients who have completed a treatment or course and want to maintain their results in a structured way.
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It combines everything included in the Avena Skincare Circle — ongoing guidance, reviews, and support — with a personalised, forward-planned schedule of maintenance treatments.
Rather than booking treatments ad hoc, your care is mapped out across the year in a way that supports skin health, preserves results, and respects natural facial balance.

Who this is for
It is suited to patients who see skin treatments as part of an ongoing, considered approach to skin health — not one-off interventions.
You’ve completed a treatment or course and want to protect your results long term
You want reassurance that your care remains appropriate as your skin changes
You value structure, consistency, and professional oversight
You want treatments spaced correctly across the year
You prefer planned maintenance over reactive booking
MEMBERSHIP BENEFITS
What's included
Personalised maintenance plan
A bespoke treatment maintenance plan designed around your skin, goals, and lifestyle — typically including 2–4 treatments per year, spaced appropriately to maintain results without over-treatment.
Reviewed and adjusted as needed, ensuring care remains aligned with how your skin responds over time.
Included maintenance treatments
The treatments selected as part of your maintenance plan are included within your membership, removing the need for repeated booking decisions and ensuring consistency across the year.
Additional treatments can be added if needed, with clear discussion and transparent pricing adjustments.
Preferential pricing on treatments
If you choose to explore in-clinic treatments or wish to add more treatments to your maintenance plan, members receive preferential pricing.
Ongoing expert skin guidance
Your skincare plan is guided by Dr Hen, with adjustments made when appropriate as your skin responds. Guidance is informed by her medical expertise, recognising the influence of lifestyle, stress, and overall health on skin.
Quarterly skin reviews
Planned reviews every 3 months to assess progress, address concerns, and make considered adjustments.
Personalised skincare plan that evolves with you
A clear routine tailored to your skin’s needs, lifestyle, and tolerance, refined gradually over time.
Support between reviews
Direct WhatsApp access to Dr Hen for skin-related questions or concerns, so you’re not left guessing between appointments.
Particularly helpful in the early stages when skin can respond unpredictably. Share photos and receive prompt guidance rather than waiting for your next review.
Your personal skin guide
A detailed, personalised skin guide that brings everything together — your skin type, key concerns, recommended skincare plan, and supporting lifestyle guidance. This acts as a clear reference point, helping you understand your skin more deeply and follow your plan with confidence.
Everything in the Avena Skincare Circle
How this helps in practice
Results don’t disappear overnight — they fade gradually when care becomes inconsistent. The Skin Collective provides:
Planned treatment timing, so results are maintained rather than chased
Structure that removes guesswork and delays
Continuity of care as skin changes with age, seasons, and lifestyle
"This approach helps preserve skin quality and natural results over the long term, without extremes or over-treatment."


Commitment & Structure
Monthly membership
Initial 12-month commitment
Rolling monthly thereafter
This timeframe allows treatments to be spaced correctly across the year and results to be maintained in a measured, intentional way.
How to access the Collective
The Skin Collective is discussed after completing a treatment or course, once results have been established and long-term maintenance can be planned.
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If you are an existing Avena patient, this can be discussed at your review appointment.
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